Sensis
Telstra’s Sensis has given up on competing with Google in online search and mapping, announcing today it would provide its Yellow business listings to Google Maps and abandon its own search engine for one powered by Google.
Announcing the agreement at Google’s headquarters today, Sensis CEO Bruce Akhurst spun the announcement as a positive move for the company, as it would allow businesses advertising on Yellow to be found by the 2.5 million Australians who use Google Maps every month. Google Australia general manager Karim Temsamani and Akhurst said Google and Sensis would share any revenue generated from the deal but neither would reveal the length of the agreement or specific financial terms.
{ 0 comments… add one now }
Leave a Comment